Westminster Store Front
Visual Identity And Branding Guide
The branding concept is based on the storefront Truly. Madly. Herbs.
The storefront is a gardening center that promotes the usage of plants within and outside of the home. In addition to the inclusion of herbal plants and ideas such as Lavender, natural oils, etc.
The visual identity and branding were created using Adobe Illustrator and InDesign.
packaging Design
The packaging was created for the Lavendar Essential Oil and Lavendar Candles. The overall layout includes branding colors and sub-logos seen in the previous visual and branding identity poster.
Packaging was created using Adobe Illustrator and InDesign.
Product design
The merchandise made includes:
"Buy More Plants" tote bag,
"Sprout" tote bag,
"Forest" carpet,
"My First Garden" children's book,
"Plant Parent to BEE" t-shirt,
Lavender Essential Oil,
Lavendar Candle with a bag of Lavendar Herbs.
Merchandise mockups were created using Adobe Illustrator, Photoshop, InDesign, Freepik.com, and Canva.
Promotional Material
Merchandise mockups were created using Adobe Photoshop and Freepik.com.
The promotional material includes:
Asset booklet,
Subway board mockups,
Exterior store banners.
Exterior And Interior Design
Compiled Assets
Assets included...
Visual Identity and Brand Guide,
Packaging Design,
Product Design,
Promotional Material,
Exterior and Interior Design.
